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        Discussion Area °Q½×°Ï >> General ¤@¯ë°ÝÃD >>  Photographic Guide - Press launch 23/7/2004
        
(Message started by: Project Officer on Jul 23^rd, 2004, 5:33pm)

Title: Photographic Guide - Press launch 23/7/2004
Post by Project Officer on Jul 23^rd, 2004, 5:33pm

http://www.hkbws.org.hk/fileServer/Projectofficer/photo%20guide/logo.jpg
Attn: News Editors

FOR IMMEDIATE RELEASE

Launch of "A Photographic Guide to the Birds of Hong Kong"
Hong Kong bird watchers produce the first ever
comprehensive photographic guide to local bird species

Friday 23rd July, 2004. Hong Kong. The Hong Kong Bird Watching Society (HKBWS) and Wan Li Book Co. Ltd. jointly launched "A Photographic Guide of the Birds of Hong Kong", so far the most comprehensive photographic record of Hong Kong's bird species.  Covering 343 local bird species, the book contains colour photographs, field identification notes as well as the ecological status of each species.

"The publication of A Photographic Guide to the Birds of Hong Kong is a milestone that sums up our achievements in field identification and bird photography. All production work, from photography, text writing, graphic design to editing were all done by members at their leisure.  It is truly 'made in Hong Kong'." noted Dr. Ho-fai Cheung, Vice-Chairman of the Hong Kong Bird Watching Society. "This publication consolidates Hong Kong as a leader in South-east Asia. I also envision that it will greatly stimulated bird watching and bird photography in mainland China."

The Photographic Guide features a collection of 768 bird photographs, all taken exclusively in Hong Kong over many years by 52 members of the HKBWS. Writing, editing and graphic design were shared among some 10 volunteers from the Society. It was hoped that the work would present the beauty of Hong Kong birds to the general public. The book also document several important historic photo records of birds in Hong Kong as well as useful reference on the identification of birds of Hong Kong and south China (for details, see Appendix 1).

Key features:
- 560 pages, with 768 photos of 343 bird species in Hong Kong;
- Notes on the identification and status of each species;
- Exclusive photographs of birds that are new or little known to Hong Kong;
- Photographs of species that are first presented in a photographic guide;
- Introduction to bird watching skills, bird habitats and local bird-watching hotspots;
- Text written in both Chinese and English.

The launch of the book was jointly hosted by the Hong Kong Bird Watching Society and Wan Li Book Co. Ltd.  At the ceremony, Mr Lai Sing Hin, Deputy Chief Editor of Wan Li Book Co. Ltd., remarked, "Members of the Hong Kong Bird Watching Society are enthusiastic and serious people. It was indeed an enjoyable experience working with such great partners. Wan Li Book Co. Ltd. has collaborated with a number of professional organizations to produce a series of books on the beauty of Hong Kong's natural environment. These prove to be very useful in raising public awareness of environmental protection."

"A Photographic Guide of Birds of Hong Kong" is available at the "Hong Kong Book Exhibition 2004" and all major book stores at HK$168 (paper-back cover) and HK$238 (hard-back cover).

- End -

http://www.hkbws.org.hk/fileServer/Projectofficer/photo%20guide/cover.jpg

For further information, please contact:

Ms Carrie Ma, Manager (Administration and Projects)
Hong Kong Bird Watching Society
Tel:  2377 4387 (O)
Email: hkbws@hkbws.org.hk

Mr Lai Sing Hin, Deputy Chief Editor
Wan Li Book Co. Ltd
Tel:  2564 7511 (O)

Notes to Editors
[1] Photographs of birds and bird watching maps are available at the website http://www.hkbws.org.hk/fileServer/Projectofficer/photo%20guide/booke.html.
Further information on birds and their habitats is available upon request.

[2] The Hong Kong Bird Watching Society is an organization run by volunteer members. It is committed to research, education and conservation related to birds and their habitats. The Society organizes long-term bird monitoring schemes, conducts research and education programmes, and promotes appreciation and understanding of birds within the community.

[3] HKBWS is an affiliate of BirdLife International, a global alliance of conservation organizations working to protect the world's birds and their habitats. BirdLife International is present in more than 103 countries and territories, with a global membership of over 2,500,000.

Title: Re: Photographic Guide - Press launch 23/7/2004
Post by Project Officer on Jul 23^rd, 2004, 7:01pm

Thanks for Carmen's family for providing the pictures.

The event attracted over 40 participants including journalist from 12 local press media, members of the Society and staff of the Wan Li Book. Co. Ltd..
http://www.hkbws.org.hk/fileServer/Projectofficer/photo%20guide/IMG_6816a.jpg

Book launched by (from left to right): Mr S H Lai (Deputy Chief Editor, Wan Li Book Co. Ltd.), Dr H F Cheung (Vice Chairman, HKBWS) and Mr H T Tsang (Executive Director & Vice President, Sino United Publishing (Holdings) Ltd)
http://www.hkbws.org.hk/fileServer/Projectofficer/photo%20guide/IMG_6821a.jpg

The books were distributed to the journalists
==> another message is "Read more... Don't leave your book on the bookshelf! "
http://www.hkbws.org.hk/fileServer/Projectofficer/photo%20guide/IMG_6825a.jpg

Title: Re: Photographic Guide - Press launch 23/7/2004
Post by Project Officer on Jul 23^rd, 2004, 9:44pm

Photos from Hung Wai Ming, share with you...

http://www.hkbws.org.hk/fileServer/Projectofficer/photo%20guide/IMG_8758.jpg

http://www.hkbws.org.hk/fileServer/Projectofficer/photo%20guide/IMG_8767.jpg

Title: Re: Photographic Guide - Press launch 23/7/2004
Post by Webcreeper on Jul 24^th, 2004, 9:29am

24/7/04

Publication of the Photoguide is covered in newspapers, with some interesting stories behind the photos.

¤å¶×¡@Wenwei¡@2004-07-24] ¥|¯«¯µ¬Ã¸Vº¦¸Ãn¥ú (http://www.wenweipo.com/news.phtml?news_id=HK0407240062&service_id=)

¯S½Z¡GÄá¼vªì©f©ç³¾¬Û¤J¹ÏÅ² (http://www.wenweipo.com/news.phtml?news_id=HK0407240063&service_id=)

©ú³ø¡@Mingpao¡@»´äº¥»±m¦â³¾¹ÏÅ²±¥@ (http://full.mingpaonews.com/20040724/gha1r.htm)

Ä«ªG¡@Apple Daily¡@» ´ä ³¾ Ãþ ¥þ ¬ö ¿ý (http://www1.appledaily.atnext.com/template/apple/art_main.cfm?sec_id=4104&showdate=20040724&art_id=4195238#)

Title: Re: Photographic Guide - Press launch 23/7/2004
Post by Project Officer on Jul 24^th, 2004, 11:05am

More news report for the press event:

South China Morning Post:
Battleing the elements to capture city's avian splendours

Hong Kong Commercial Daily News:
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Hong Kong Economic Times:
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Hong Kong Daily News
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Title: Re: Photographic Guide - Press launch 23/7/2004
Post by guest on Jul 25^th, 2004, 11:20pm

I bought the guide. It is great! Thank to all the volunteers who made this project possible.